How customer support automation is putting the focus back on humans, one task at a time
Customers today have a plethora of ways they can reach out to businesses for service and support, including phone, email, chat, and various social media channels. But how can businesses keep up with this increasingly multifaceted customer service landscape while still maintaining a high degree of customer care and satisfaction? The answer is simple, really: customer support automation.
In this white paper, Wrk provides an in-depth look at changing customer behaviour in 2021 and how it is impacting customer support strategies across the board. We examine how cutting-edge automation solutions are vital to managing the accelerating trends in customer service, including online services and work from home (WFH). We also dive into the cutting edge of chatbot technology—with input from conversational support pioneer Intercom—and detail how Wrk’s human-focused automation can provide customer support teams with tangible solutions to improve customer engagement and to foster superior customer experiences.
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